Two days ago I mentioned that day was the first day of Kwanzaa, December 26 to January 1, a 7 day celebration started in 1966. Kwanzaa is for the African American and Pan-African community to celebrate their heritage and reinforce positive community and human values: a celebration of family, community and culture. I find it a very moving, welcoming, uplifting observance from the ones I have attended.
Violet Mist, Digital Â© Diane Clancy
A core part of Kwanzaa is the 7 Principles:
(NGUZO SABA (The Seven Principles) taken from the site of Dr. Maulana Karenga, founder of Kwanzaa, link above)
- Umoja (Unity): To strive for and maintain unity in the family, community, nation and race.
- Kujichagulia (Self-Determination): To define ourselves, name ourselves, create for ourselves and speak for ourselves.
- Ujima (Collective Work and Responsibility): To build and maintain our community together and make our brother’s and sister’s problems our problems and to solve them together.
- Ujamaa (Cooperative Economics): To build and maintain our own stores, shops and other businesses and to profit from them together.
- Nia (Purpose): To make our collective vocation the building and developing of our community in order to restore our people to their traditional greatness.
- Kuumba (Creativity): To do always as much as we can, in the way we can, in order to leave our community more beautiful and beneficial than we inherited it.
- Imani (Faith): To believe with all our heart in our people, our parents, our teachers, our leaders and the righteousness and victory of our struggle.
~ Diane Clancy
p.s. Shall I continue with marketing tomorrow?