Getting My New Cards
I have been sharing my story about the process of exploring marketing my artwork through selling cards to get to licensing my paintings so that many people can enjoy my vibrant and uplifting work. You can read about other parts of this journey in recent posts starting here. This is one of the cards from this printing that I did. I have many left if you would like to own some of them.
Reflections in Blue I, Pastel © Diane Clancy
So I now have 6,000 cards arriving at my home (which also doubles as my office) … or should I say, my office which doubles as my home. They are not nearly as overwhelming as I was afraid … whew!! And one of the cards was not printed well color-wise. It was too far off the color of the painting … and more importantly, the color of the file that I sent them. If you prepare your file wrong, it is your problem.
But they promise printing within a certain color tolerance. So I called them up. One that felt was very much within tolerance (and I could live with that). But the other one was clearly out of the tolerance range. So they very quickly and efficiently reprinted that one card. Of course, I now (and still do) have 1,000 cards with the wrong color and I am still not sure what to do with them. Modern Postcard was great about reprinting – very respectful and the replacement cards came out GREAT!
So now what? I gave Vision Works the cards they ordered and figured out how to make up an invoice. Now what? I got ready to get in my little car and start to go out and beat the pavement to see who else would like to have the opportunity to have my beautiful paintings in their stores and homes.
The journey continues …
~ Diane Clancy
Technorati Tags: marketing, cards, licensing, color tolerance, Modern Postcard
I bet it is exciting to have your inventory now. It sounds exciting to me! 🙂
This is so fun to follow. 6000 cards? Holy cow!
Hi Diane~
I found you on Kris Cahill’s Art & Clairvoyance blog. OMG! Your colors! Your soul! Wow! I see why Kris tagged you–I love this blog of your’s and can’t wait to surf around your posts.
Have you done any ‘lovers’ paintings? I redecorated my cottage and am looking for lovers art.
Happy New Year to you and yours,
MUAH!
xoxox
shoshi
Dear Diane,
I certainly hope that as a NEW YEAR is about to dawn, your splendid work gets much more of the recognition it AND YOU so richly deserve. May Dick also find ways to get the word out that he is a source for your images! Thanks for sharing your process – the struggles and triumphs – since it enriches my conception of you and of our friendship.
Love,
Tom
My only suggestion is to try selling those wrong-colour cards as well. Why not? Just because they are not what you intended doesn’t mean other people might not like them. They are probably really good, just don’t match up to your original vision.
Better than the waste of throwing them all away. You have nothing to lose and you can have a re-think if it turns out no-one wants them – find some other way of recycling them artistically.
love Reflections in Blue by the way
And now you have to put on your brave shoes and try to sell your cards. There must be dozens of way to do it and I am sure you have this all well researched. Still, it must be a daunting job and I wish you lots of luck.
You are going to be so big Diane, don’t forget about the little people when you hit the top of Mount Everest. ( Think thats how its spelt)
I agree with Frances, do the cards look good, even if they are not the “right” color? I’ve had experience with this as well, and fortunately I was able to use what I got, because I didn’t need it to match exactly. On the other hand, congratulations on getting them reprinted well. We choose our colors carefully, and want them to be right!
I have a question for you: how do you like Cafe Press? I am planning to open a Cafe Press shop in 2008 and would love any feedback you have about your experience there. Thanks, Diane!
What a testament to Modern Postcards. That is such good information to know. Thank you for sharing every step of your experiences. I especially liked this step: “The journey continues …” 🙂
You go, Diane!
Hi Julie, it IS exciting! You are right!
Hi Chris, Glad you see this as fun!
Hi Shoshi, thank you for coming!! I am going to work on a lovers bubblescape to see if you like it … I also sent you an email.
Hi Tom, thank you so much for your ongoing support!!!
Hi Frances, I have been thinking about that in the back of my mind. I have considered giving them away to a charity or a place without money for them to use.
Hi Irene, yes, daunting!!!! I like that … my brave shoes!
Hi Collin, thank you for your confidence .. I don’t forget people, let me assure you!!
Hi Kris, I will have to take another look at the cards again. I do like CafePress in many ways … perhaps I should do a post or we can email … I am glad to be helpful to you … I learned a LOT of stuff the hard way!!!
Hi Debi, yes, Modern Postcards is very good! Thank you for your support!
Thank you all!
~ Diane
I adore your use of colours, this pastel piece is fantastic 🙂
I just love reading your blog